Foreign Translation and International Communication of Chinese Yu Culture: Advantages, Missions and Approaches

As an important part of excellent Chinese traditional culture, Chinese Yu culture reflects "the prominent continuity, innovation, unity, inclusiveness and peacefulness of Chinese civilization", and embodies the ideologies and traditional Chinese virtues of tolerance, benevolence, righteousness, temperance, introspection, and fraternity, which continues to carry on the Chinese cultural genes and spiritual symbols of "promoting benevolence, emphasizing people's welfare, observing honesty and integrity, upholding justice, advocating peace and harmony and seeking common grounds". To spread excellent traditional Chinese culture, spread Chinese stories with good communication, and show a real three-dimensional and comprehensive China into the world, promoting the foreign translation and international communication of Chinese Yu culture has unique advantages and shoulders the mission of the times. Therefore, it is necessary to step up a high-quality communication team of Chinese Yu culture based on the principle of seeking synergy; to build a discourse system and narration system on Chinese Yu culture guided by problem consciousness; to promote the communication practice of Yu culture through digital empowerment based on the path of cohesion and joint efforts; to precisely drive the communication of Yu culture based on in-depth digitization and emotional connections; and to enhance the effectiveness of the international communication of Yu culture based on the goal of integrating the Chinese and foreign cultures.