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Volume 4 Issue 2
Jun.  2002
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Qiu Zhili, Liang Weizhang, Gong Shengwei, Wang Min, Lu Hongfeng, Mai Zhiqiang. Sustainable Development of Jewellery Business in China[J]. Journal of Gems & Gemmology, 2002, 4(2): 39-43.
Citation: Qiu Zhili, Liang Weizhang, Gong Shengwei, Wang Min, Lu Hongfeng, Mai Zhiqiang. Sustainable Development of Jewellery Business in China[J]. Journal of Gems & Gemmology, 2002, 4(2): 39-43.
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Sustainable Development of Jewellery Business in China

  • 1. Center for Research and Identif ication of Gems and Jades, Zhongshan University, Guangzhou, 510275, China;

  • 2. Bureau of Quality Sup ervision and Inspection and Quarantine of Guangzhou, Guangzhou, 510260, China

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  • Received Date: November 11, 2001
    Graphical Abstract
    • Abstract
  • The growing course of jewellery business in China is analyzed and classified into three periods: beginning period, flourishing period and eliminating period. In order to lead jewellery companies to success and sustainable development in intensely competitive market, it is necessary for them to possess the following qualities: (1)having deep respect and love for the business; (2)sticking up for prestige; (3)innovating sense and capability; (4) encouraging mechanism and team corporation; (5) the ability of operating capital and arranging resources and (6) skills of relationship sales.
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    • References (8)
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