Development Strategy of Jewelry Industry in Hubei Province

With the development of national economy and the accelerating industrial upgrading, the jewelry industry is known as a very promising industry and develops rapidly. The jewelry industry in China has been dominant in the world and will gradually transform from jewelry crafting market to the global consumer market. Besides, with the upgrading of consumption structure, the growing market of wedding, the change of consumer culture ideas and the fastening process of industrial convergence, all of them speed up the development of jewelry industry in China. At present, the national jewelry industry has formed a “south, north, east” point distribution pattern, but the center part of our country blank. Hubei Province bears the strategic position to transfer and upgrade the national jewelry industry as well as the great developing potential with the advantage of location, resource and education. Hubei Province should follow the strategic guiding ideology, determine the strategic goal, seize the opportunity, make the strategic deployment of transfering advantage to economy, innovation breakthrough, optimizing the investment environment, attracting talents, collaborative linkage, market driven and global development. This paper proposed specific measures are as follows: firstly, form the jewelry industry cluster with characteristics, make the jewelry industry development planning of Hubei Province, improve the jewelry industry investment environment, promote the formation of the talent pool, strengthen the construction of the brand, optimize the regional industry layout, enhance the legel system on Hubei jewelry industry to establish Hubei Province as the fourth geographic point with internationally influence in Chinese jewelry industry.